GAME CONCEPTS
design for children
Company: Lego
Project: Assignment developed for LEGO ideas, an on line platform to create new games ideas. My goal in this project was to make children enjoy new technologies without neglecting the old and traditional games. This concept creates a new interaction for LEGO games by bridging the physical and the digital worlds.
Website: lego.com
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THE CONCEPT |
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LEGO COMBI is a game that combines the physical and the digital worlds.
Children have to build physical elements with the traditional LEGO bricks system. Once the physical object is finished, children will find a symbol formed in the bricks. By scanning this symbol, children can transfer their physical object to the digital world. The scanning can be done by any digital device with an integrated camera. The game will provide a scanner application to be installed in the device. Each element has different digital games and activities to play with. Once the children has complete all the games from one element, new objects/ places have to be created. By creating more physical objects, children will increase their digital world and have more topics and activities to play with. Children can enjoy playing in the physical world as much as in the digital one. |
THE PROCESS
DESK RESEARCH > IMMERSION USER RESEARCH > IDEATION > IDEA SELECTION > CONCEPTUALIZATION
